Advocacy organizations:
Amplifying your impact
We recognize the important role that advocacy organizations play in society. They play an increasingly vital role in shaping policy, driving social change and influencing corporate behavior. From patient advocacy groups transforming healthcare to NGOs catalyzing action on climate change, mission-driven nonprofits need sophisticated strategies to achieve their goals.
At Orangefiery, we combine rigorous strategic thinking with real-world insights and expertise to help advocacy organizations navigate complex challenges and drive meaningful change. Our insight-driven approach helps organizations understand their stakeholders, develop clear strategies, create impactful communications programs and execute high-impact programs.
Strategic planning & brand development
We help the leaders of advocacy organizations develop comprehensive strategies that align stakeholders and drive results. Our approach includes:
- Brand assessment and competitive positioning
- Mission, vision and values workshops to align leadership
- Strategic planning facilitation
- Stakeholder research and journey mapping
- Brand strategy and narrative development
- Message architecture and communications frameworks
- Visual identity development and evolution
- Internal alignment and change management
Campaign development & execution for advocacy organizations
We partner with organizations to design and implement signature campaigns that drive real-world impact:
- Policy change campaign strategy and execution
- Development campaign planning and support
- Multi-stakeholder engagement programs
- Digital advocacy and social media campaigns
- Grassroots mobilization strategies
- Earned and owned media programs
- Event strategy and execution
- Impact measurement and reporting
Building powerful coalitions
Success in advocacy often requires bringing diverse stakeholders together around shared goals. We help organizations:
- Identify and evaluate potential coalition partners
- Develop governance structures that enable effective collaboration
- Create shared narratives that unite diverse stakeholders
- Design and execute joint initiatives that amplify impact
- Manage complex stakeholder relationships over time
Communications and engagement
Our communications expertise helps advocacy organizations:
- Craft compelling narratives
- Develop sophisticated earned media relations strategies
- Create content that educates and influences key audiences
- Build digital engagement programs that mobilize supporters
- Train spokespersons and develop thought leadership platforms
Organizational effectiveness for advocacy organizations
Our communications expertise helps advocacy organizations:
- Craft compelling narratives that drive action
- Develop sophisticated earned media relations strategies
- Create content that educates and influences key audiences
- Build digital engagement programs that mobilize supporters
- Train spokespersons and develop thought leadership platforms
Policy analysis & influence
Our team helps organizations shape policy through:
- Evidence-based policy analysis and recommendations
- Stakeholder mapping and influence strategy
- Coalition building and management
- Strategic communications and narrative development
- Direct engagement with policy influencers
Increase your advocacy organization’s impact
At Orangefiery, we understand that effective advocacy requires both strategic rigor and communications excellence. We partner with organizations to develop integrated approaches that drive meaningful change. Our team brings deep experience across healthcare, technology, social impact and policy domains, allowing us to help organizations navigate complex challenges and achieve their missions.
Contact us to learn how we can help your organization increase its impact through strategic communications and stakeholder engagement.
